Brand kit
DashPoint
Brand
Everything partners, clubs and press need to use the DashPoint name and logo correctly. Download what you need, and if something isn't here, ask us.
White on dark photosLogo
Our Logo
The DashPoint mark: a D and a P in one shape, with a dot at each end of the route. Use it as supplied, in black or white.
App Icon
Where we point people to the DashPoint app.
Space and size
Give It Room
Clear space
On every side, at least the width of one dot of the mark. Nothing else goes inside that box.
Smallest on screen
The mark, 24 px high.
Please don't
Please Don't
- Don't
Stretch or squash it
- Don't
Rotate it
- Don't
Add shadows, outlines or gradients
- Don't
Recolour it outside the palette
- Don't
Put it on a busy photo with poor contrast
- Don't
Redraw it or change its shapes
Colour
Black, White and Teal
Black
#000000 · RGB 0 0 0
The ground of every DashPoint page, and the logo on light backgrounds.
White
#FFFFFF · RGB 255 255 255
Text on black, and the logo on dark photos.
DashPoint Teal
#63C8D3 · RGB 99 200 211
The one accent: buttons, lines and highlights.
Teal is an accent. Use it for shapes, lines and buttons with dark text on top, and never for text on white.
Type
Two Typefaces
Bebas Neue
Find Your Next Run
Headings only, in capitals. One weight, and never for small text or long sentences.
Get it free from Google FontsManrope
Community runs with local clubs. Show up, scan in, get rewarded.
Everything else: body text, labels, figures and buttons. Regular for text, ExtraBold for emphasis.
Get it free from Google FontsWorking together
Partner Lockups
- DashPoint first, a thin rule, then the partner, both at the same visual height.
- For events we run for a partner: “Powered by DashPoint”.
How to describe us
About DashPoint
One line
DashPoint plans and delivers race activations and community running events with local run clubs, backed by real runner data.
Short paragraph
DashPoint runs race and community events with local run clubs, and gives brands and race organisers a direct line to the runners who turn up. Every runner checks in through the DashPoint app, so every event comes back with real data. Based in Newcastle upon Tyne.
Write it as DashPoint: one word, capital D and P.
Photography and press
Real Runs, Real Photos
Event photos for press and partners are available on request. We use real DashPoint event photography only, never stock.
