Our work

Case Studies

Race organisers, brands and running communities we have planned, delivered and measured events for.

Runners packed in for the Puresport training block finale at Goods, NewcastleBrand · Training block

Puresport

Puresport

A four week training block in the build up to the Great North Run, with a reward unlocked at every session.

sign ups
416
rewards redeemed
131
survey responses
125

Across the Puresport series.

Case study coming soonAsk us about it
Runners crossing the Swing Bridge in Newcastle on the [mo]re than a run community runCommunity event

[mo]re than a run

[mo]re than a runwithlululemon

We brought [mo]re than a run, the running movement for men's mental health, to Newcastle with lululemon, delivered with the [mo]re than a run team.

runners in Newcastle
100+
runners in the movement since 2021
10,000+
raised for Movember
A$2.5M+

Movement figures: [mo]re than a run, via Movember.

Case study coming soonAsk us about it
A HECK hot dog and a HECK burger in branded boxes at the HECK stallBrand · Community activations

HECK

HECK

Runs and socials with HECK through 2026, from a Valentine's coffee run in Newcastle to Slow Run Club in Manchester and a summer party in London.

Valentine's run sign ups
184
Manchester sign ups
106
cities
3

Sign ups through the DashPoint app.

Case study coming soonAsk us about it

More brands

More Brands We Have Worked With

Sampling, sponsored runs, rewards and pop ups at DashPoint events across the North East and beyond.

Featured activations

A runner holding a can of HYCO at a night run in Newcastle, phone in the other handHYCO

HYCO

Drinks · Sampling · Feb to Apr 2026

Sampling with five Newcastle run clubs, from Collective and Coffee Run to Fuel'd.

POUR

POUR

Drinks · Sampling · Aug 2025 to Oct 2026

A coffee bar at the Frate Summer Social, then can sampling at Goods.

Doctor Seaweed

Doctor Seaweed

Nutrition · Run and Pilates · Mar 2026

Their first event: a women's run and Pilates morning at Harbour House, North Shields, with a talk from their ambassador and goodie bags for every guest.

Runners on the track at night during the adidas track sessionadidas

adidas

Apparel · Track session · Oct 2025

A track session and shoe try on at Churchill Track, Whitley Bay.

Thursday

Thursday

Dating app · Run club socials · From Sep 2025

A series of dating run clubs across Newcastle for the Thursday app. We planned the route, led the run and hosted the social afterwards.

Also worked with

Mitchum

Mitchum

Personal care · Sep 2026

Partner for Great North Run week, with samples at every shakeout run.

lululemon

lululemon

Apparel · Sep 2026

Backed the [mo]re than a run community run in Newcastle.

Red Bull

Red Bull

Drinks · Sep 2025

Ran the after party for our Great North Run shakeout at Frate.

Punchy

Punchy

Drinks · May 2026

Sampling at Coffee Run Club at Frate, Newcastle.

Neutonic

Neutonic

Drinks · May 2026

A pilot run with Collective Run Club.

Free Soul

Free Soul

Nutrition · Oct to Dec 2025

Sampling at Newcastle Pilates and running events.

Venues and organisers we deliver with

Goods Fuel'd CrossFit Tyneside Frate Heart & Soul Racing [mo]re than a run

Your race, your brand, your community

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